SiteinSight in the Spotlight

SiteInSight is a certified woman-owned web design & digital marketing agency headquartered in Columbus, Ohio. Founded in 2011, the company provides affordable, high-impact marketing services tailored to small businesses, local trades, and non-profit organizations.

Image courtesy of SiteinSight

SiteInSight Services

The agency builds its custom client websites primarily using the WordPress platform and manages full-scale online presence strategies, including web design & copywriting, search engine optimization (SEO), local search management, online reputation tracking, and digital outreach & ads.

It provides complete website builds & content creation and delivers foundational SEO turn-on setups alongside ongoing optimization strategies. It optimizes Google Maps profiles, navigation listings, & local search directory setups and utilizes an automated review generation system that prompts positive client feedback and alerts business owners to negative reviews before they are published online. It manages custom email newsletters, social media marketing campaigns, Google Ads, and regional media relations.

Introducing Alice Foeller

SiteInSight’s owner & CEO is Alice Foeller, who is a long-time friend & Simply Living Partner who generously offers her company’s services to our organization. SiteinSite is also a Simply Living Business Member.

Alice Foeller. Photo courtesy of SiteinSight

Through her team, Alice brings communications & technical skills together to help nonprofit organizations & businesses improve their web presence, rank higher in Google searches, and find new customers. Alice is a published writer, acclaimed public speaker, and marketing strategist.

Alice is also heavily involved in the Northland region of Columbus, having co-founded Elevate Northland, a nonprofit co-working and co-warehousing space to support organizations & disadvantaged entrepreneurs, and she is also the principal at Northland Collective Development, a commercial real estate firm.

Alice is a three-time Ironman triathlete, a black belt in Tae Kwon Do, and has published her first book entitled, “The Art of Compassion: Supporting Friends through Dark Times.”

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